Compass: By the Stars Wrap Up

The Nuts & Bolts:

The Organizing Committee was comprised of:

• Mireille Faucon, Digital Event Strategist; responsible for Event planning and digital strategy
• Nichol Turner, Digital Event Strategist; responsible for Event planning and digital strategy
• Lorie Abernethy, Conference Chair, AFP-Calgary Past President
• Kara Tersen, AFP-Calgary Chapter Administrator
• Nancy Scott, Sponsorship Lead
• Megan McDonald, Delegate Experience
• Whitney Struthers, Delegate Experience
• Karen Johnson Diamond, EMCEE of the conference

Overarching Goals for the Event

1.     GOS Awards Luncheon to be a meaningful event

• Provide an educational opportunity for Chapter members and non-members in the time slot usually held by Banff Compass with top-notch speakers and presenters
• Budgeted for a net revenue of $6,500

Digital Tools Used:

• Video Conferencing: Streamyard (Socio) / Zoom Meetings / YouTube / Octocue (remote slide sharing)
• Conference Platform: Socio
• Registration System: AFP website

Resources: (Physical, Cloud based systems, Suppliers, Service Professionals, etc.)

• Kelly Brothers (Dave Kelly), EMCEE of GOS Awards
• Great Events: Lunch Caterer (provided & delivered a boxed lunch for Awards to conference and GOS attendees)
• Custom Glass Awards made by  Julie Reimer, Firebrand Glass

Measurement Data:

• 147 users: total number of unique app users
• 680 user contributions (engagement for Day 1 and Day 2 only): the total number of social shares, likes, comments, posts, messages, questions asked and polls answered
  • *To note: numbers include engagement from GOS awards
• 21. 34k minutes open: the total number of minutes that users had the app open whether on their mobile or web browser
• 70 profile views
• 8 conversations started
• 13 social posts
• 41 connections made
• 140 web app users / 2 android devices users / 1 iOS device user
• 12 participants in the Event Game
• Sponsors (Follow-up Button & Schedule Meeting Button)

Outcomes:

• Technology was excellent! Using Socio and Socio streaming, and with Zoom
• Could have used more to our advantage (technology available).
• Only 1 glitch with wrong Zoom link

GOS Awards:

• Technology worked brilliantly
• Tech was great
• Seamless production
• Team effort
• Everyone delivered on their part to make the event a great success
• Nominators’ videos were excellent and allowed the GOS Awards to stay on time. Video productions were sincere and well done. They had creative control and content control to make a heartfelt message to the recipient.